Wednesday, August 23, 2006

What's Your Poison?

Blog Addiction Hurting Worker Productivity

We know how much time we spend reading blogs at work--and we'd probably spend even more if our firewall didn't block half of them. According to a recent study by Ad Age, we aren't alone:
About 35 million workers -- one in four people in the labor force -- visit blogs and on average spend 3.5 hours, or 9%, of the work week engaged with them, according to Advertising Age’s analysis. Time spent in the office on non-work blogs this year will take up the equivalent of 2.3 million jobs. Forget lunch breaks -- blog readers essentially take a daily 40-minute blog break.

Of late mine is: TMZ, Brownstoner, Curbed, The Real Deal, and a competing Blogspot.